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Diet Coke

Diet Coke Story

1982 Diet Coke is introduced
1983 Caffeine-Free Diet Coke is introduced
1986 Diet Cherry Coke is introduced
1987 "Just for the Taste of It" campaign
1989 "The Move is On to Diet Coke" campaign
1990 Paula Abdul and Elton John in Diet Coke commercials
1991 "There's Just One" TV campaign
1994 Diet Coke's TV spot creates a star
2001 Diet Coke with Lemon introduced
2002 Diet Vanilla Coke introduced
2004 Diet Coke with Lime introduced
2005 Diet Coke Sweetened with SPLENDA™ Brand Sweetener introduced
2006 Diet Black Cherry Vanilla Coke introduced
2007 Diet Coke Plus is introduced

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